Feature
Shipped 5 retargeting landing pages
Lower-funnel LPs for repeat visitors: pricing on top, one CTA above the fold, fewer hero animations, faster path to checkout.
#landing-pages #growth #retargeting
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What we shipped
Five new retargeting LPs designed for paid retargeting audiences (visitors who've seen us before but haven't converted). They're more direct than the cold-traffic equivalents — pricing on top, fewer hero animations, faster path to checkout.
What's different from cold-traffic LPs
- Hero is "still thinking about it?" rather than "introducing Hayaiti".
- One CTA above the fold (book a call) instead of three.
- Social proof block with whatever real proof we have, no filler.
- A small scarcity element ("we take 2 new projects per week") — true, kept honest.
Result
Too early to tell. We'll have meaningful CTR data after the first month of paid retargeting impressions.
See the full changelog
Or peek at what we’re building next on the roadmap.